Nigerian music sensation Tiwa Savage has revealed that she has no plans to sign upcoming artists, citing the stress and challenges of managing musicians. The singer made this known during an interview with Forbes Africa on Thursday, where she expressed her preference for creating opportunities for aspiring artists through alternative means.
According to Tiwa Savage, managing artists can be overwhelming and demanding. “Everyone always asks me, ‘When will you sign an artist?’ I don’t think I have the gift to sign another artist because artists are stressful. I could just be sleeping, and then I will wake up and my artist is trending for something else,” she said.
Instead of signing new talents, the award-winning singer is focusing on establishing a music school to help aspiring musicians develop their skills before they join record labels. “But I do have the gift to help, which is why I am trying to do the music school, where you can go and later sign to a label that can actually help you,” she added.
Tiwa Savage’s decision highlights the complexities of artist management in the music industry. By creating a music school, she aims to provide a platform for young talents to refine their craft and prepare for the challenges of the industry, while leaving the task of signing and managing artists to others.
